Animal Jam Art Studio Animal Jam Fan Art of Appari
How fan fine art tin can get you paid
Creating fan fine art is a pop fashion for artists to prove their appreciation for a subject field they beloved. You lot merely have to glance at sites like DeviantArt or ArtStation to see plenty of inspiring tributes to popular civilization icons. Reimagining famous characters is more than just a good way to go along your creative skills sharp, though. It tin as well give your portfolio the leg up information technology needs to grab attending in your chosen industry.
One of the main benefits of your fan art being noticed past a studio or another big client, as well the reassuring confirmation that what y'all're creating is worth your time, is the prospect of beingness paid a handsome sum for your piece of work.
This also flies in the face of the idea that fan art is somehow of less value than other genres – those hours hauled up in your studio working on Game of Thrones portraits won't be seen as such a waste when the show'southward producers committee you to create art for the premiere of the adjacent series.
Here we talk to some artists who have forged careers from their fan art, and choice up some tips for how to draw art that will pull in commissions.
Primary illustration: Fellipe Martins
Netflix commissions
Bannon Rudis found Netflix knocking on his door to create promotional art for the 2d series of Stranger Things later on some fan art he posted on Twitter was shared past David Harbour, who plays police chief Jim Hopper in the show.
"Information technology kinda snowballed from that betoken and popped up on a agglomeration of different sites," says Rudis. "Netflix'southward advertising partners got concur of me via Twitter about a twelvemonth later." Rudis was i of viii artists picked to represent an episode from the original serial equally part of an Instagram marketing campaign. He was lucky enough to exist landed with episode six: The Monster.
"I decided to make viii-bit animation shorts for them that looked like a potential real Stranger Things game, since all the characters and backgrounds were made like actual game assets," explains Rudis. "There were three shorts in total and a couple of championship cards."
Comic book covers
While Rudis had to wait a while for Netflix to go in touch, Fellipe Martins had a much quicker turnaround when he posted his tribute to Chance Time's Marceline on Tumblr. "One day later after I posted information technology, [the testify's creator] Pendleton Ward shared it on his Cartoon Tumblr."
Martins is no stranger to his fan art doing the rounds. His get-go piece of digital painting dorsum in college was a piece of Super Mario fan art that ended up beingness featured on the likes of Kotaku. "The fan art piled up with Links and Megamans, until I got my first job as a concept artist in 2007."
Jumping on the success of his Marceline illustration, Martins quickly got in contact with the editors from Boom! Studios, who are responsible for all the Cartoon Network licensed comics, including Adventure Time.
"They saw the fan art, saw my portfolio at the fourth dimension and I was offered to illustrate a few Run a risk Time comic volume covers, so Regular Prove covers, so Steven Universe covers," says Martins. "Eventually I illustrated my own Amazing Earth of Gumball comic volume story. I believe I have a Bee & Puppycat script laying effectually here somewhere, too."
Disney posters
One of the most exciting parts about putting fan art out at that place is watching information technology grow and concenter an audience. This happened to Claire Hummel when she started posting her historical Disney princess series online back in early on 2011.
"I posted Belle in a 1770s version of her gold ball gown to all the usual venues (DeviantArt and Tumblr were probably my biggest communities at the time), and it immediately took off in a style I hadn't seen earlier," she explains. "As a result I expanded information technology into a serial, and by the end of 2011 I had churned out about ten princess in their respective historical periods."
Then in May of 2012, Hummel got an email from Irrational Games studio out of the blue, asking if she'd be interested in doing grapheme designs for BioShock Infinite. "They cited the historical princesses when nosotros initially talked over the phone, proverb that they specifically wanted to bring a more historical eye to the characters," says Hummel.
"I was a huge fan of the original BioShock, my boss at Xbox at the time gave me the go ahead to have on the freelance, and so I said aye!"
In that location might have been a clear path between Hummel'southward princess serial and landing work on BioShock Infinite, merely for Dan Mumford information technology hasn't been quite and so articulate cut. Instead, it was exhibiting his art in various grouping gallery shows that led to new projects and calls from clients who saw the work.
His trajectory has never quite been a straight line, and he's go used to waiting months between projects – but his technique did win big eventually. "My work with Gallery1988 led to me creating four posters for Disney and the release of Star Wars VII: The Force Awakens," he recalls.
"This has been the case with quite a few projects. Getting involved with big group shows at the more prominent pop culture galleries is a peachy way to get your work noticed. A lot of people are paying attention to those lineups and the work that gets created."
Support fan art with substance
While fan fine art can exist a useful claw to grab people's attention, Hummel is great to signal out that what actually makes artists stand up out from the crowd is having their own distinctive creative flair. "I think it'southward pretty rare that employers are looking for people to describe what they already have," she reasons.
"Fan fine art is a hook that can get the attention of employers, yes, but you however accept to have a lot of substance to back it upward," she adds. "Function of that can be the content in the pieces themselves – in my instance with the princesses and Irrational, that was appealing costume design and all-encompassing research into historical style – but I still had a portfolio and resume across that serial to support my case."
Martins agrees that while his Marceline fan art gave his freelance career the sparkle that it needed to lift off, without a strong portfolio to back it up, the fine art would just be a viral epitome.
"You need a strong portfolio – and that'southward it," he says. "Fan art drives the attention of a broader audience, which means that creators might see information technology likewise. When luck knocks on your door – and it will – make certain you lot are ready. You can simply be sure with a potent portfolio to make that first contact. You besides demand to practise to keep up with the demands. If you are serious almost it, exist ready."
If you want to become noticed, honestly, do what is popular
Bannon Rudis
So, if you've got a killer portfolio that but needs to get seen, a juicy piece of fan art, shared smartly, can attract a lot of eyeballs. Merely how practise artists set up their fan art autonomously from the dissonance on social media?
"If you lot want to become noticed, honestly, do what is popular," says Rudis. "Look up popular hashtags to come across if anything in that tiptop ten that's trending is something you love. If and then, hop on that train and get to drawing."
Cartoon for the likes and retweets is all well and good, but Hummel warns against artists trying to make their break by sharing fan art via social media specifically. "A watched pot never boils and all that – so a watched fan art tweet never gets retweets, I guess.
"I practice, yet, remember that challenging yourself with how you approach fan art is a great way to make the process more than satisfying, and to make the resulting art more unique and compelling. It's a win/win!"
Depict what excites yous
Mumford falls somewhere between Rudis and Hummel. "In that location are many great ways to get your artwork out there, but creating fan artwork for something pop is certainly going to get the attention of people, and if that leads to people seeing more personal work and then that'southward fantastic," he says.
"At the end of the day, creating good artwork and putting it out there will become yous noticed."
Information technology seems that the reputation of fan art has improved over recent years, with studios keeping their eyes peeled for interpretations with a fresh twist. Martins puts this down to brands such as Blizzard wanting to develop strong communities around their products.
"They encourage fan artists and cosplayers to participate, even hiring them from time to time," he explains. "In any case, a good art slice is e'er a good art piece, be it original or fan art.
"From a personal signal of view, do what your heart desires," he adds. "There should be no barriers to what yous desire to create."
This article was originally published in 2017.
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Source: https://www.creativebloq.com/features/how-fan-art-can-get-you-paid
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